Building Your Brand

Building Your Brand

Who are You?

Every business has to have clarity for who they are and why they are in business. This workshop is for business owners and teams to help with the foundation of building the brand.

This program will assist a leadership team in developing, clarifying and creating communication statements for their business model.

Participants Will Learn

  • What shapes a dynamic culture.
  • How to create a simple, yet profound mission statement.
  • Characteristics of a powerful vision statement.
  • How to identify appropriate values with quantifying statements.
  • How to create a strategic plan with balanced scorecard goals.

Course Outline

Lesson 1: Defining Culture

Lesson 2: Clarifying Mission, Vision and Values

Lesson 3: Setting Strategy & Goals


For a more detailed Course Outline, contact us.

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